An annual event in Len, Guanajuato, features a large gathering of hot air balloons and spectators. The festival showcases aerial displays, concerts, and family-friendly activities, creating a significant tourism draw for the region. Hundreds of balloons from various countries participate, filling the sky with color and offering attendees a visual spectacle.
This event significantly benefits the local economy through increased tourism, hotel occupancy, and revenue for local businesses. It provides a platform for cultural exchange and fosters a sense of community among residents and visitors. Its historical context involves the growing popularity of ballooning as both a recreational activity and a competitive sport, culminating in large-scale organized gatherings.
