The phrase refers to the document detailing the offerings available at a dining establishment located on the periphery of an urban area. This document typically outlines food and beverage selections, along with corresponding prices, enabling patrons to make informed decisions about their orders. For example, a printed list presented to customers upon seating at a diner just outside the municipality’s boundary would constitute the subject in question.
These listings are a crucial element of operation for any food service business. They serve as a primary communication tool between the establishment and its clientele, facilitating sales and influencing customer satisfaction. Historically, the design and content of such listings have evolved from simple, handwritten notices to elaborate, multi-page productions, reflecting advancements in printing technology and marketing strategies.