The practice of offering complimentary, ready-to-smoke cannabis cigarettes with waived delivery fees serves as a promotional strategy within the cannabis industry. It involves dispensing a complimentary cannabis product, pre-rolled for immediate consumption, alongside the elimination of expenses typically associated with its transportation to the recipient. This business model aims to incentivize product trial and brand awareness.
Waiving costs associated with initial product access can be an effective approach to customer acquisition and market penetration. This approach allows potential consumers to experience a product firsthand without financial commitment, fostering trust and potentially leading to future purchases. Historically, such promotional tactics have been utilized across various industries to introduce new offerings and build brand loyalty.